LOW INITIAL INVESTMENT

$94,450 – $158,300

*As shown in the Franchise Disclosure Document

Strong AUV

(Average unit volume)

AVERAGE
Total Revenue
$702,329.05
Gross Profit
$512,619.68
Net Profit
$273,860.80
HIGH
Total Revenue
$826,092.73
Gross Profit
$597,271.23
Net Profit
$333,923.87
LOW
Total Revenue
$507,158.46
Gross Profit
$373,382.62
Net Profit
$148,505.18
Numbers based on 2022 FDD.
  • The above is a guide and is intended to give you an idea of what a Cookie Plug location can cost.
  • The estimated cost of obtaining required restaurant equipment, signage, furniture, and fixtures may vary significantly for a free-standing building, storefront, or food court location. 
  • This estimate includes working capital for the first three months your restaurant is open. These figures are estimates based on our experience in opening and operating Cookie Plug locations. We cannot assure you that you will not have additional expenses in starting your Cookie Plug location.

Global Cookie Market Outlook

Join one of the fastest-growing segments of the dessert industry. The cookie market size was valued at USD 32.12 Billion in 2020 and is projected to reach USD 47.87 Billion by 2028!

Investment Information*

Amount
Initial Franchise Fee
$25,000
Travel and living expenses while attending Initial Training
$1,500 to $3,000
Grand opening advertising and promotion
$5,000
Real property lease (including the security deposit)
$5,000 to $10,000
Equipment, fixtures, other fixed assets, construction, remodeling, leasehold improvements, and decorating costs
$30,000 to $60,000
Architect/Engineer
$1,500 to $8,000
Computer equipment and information/POS systems
$3,000 to $6,000
Uniforms
$250 to $800
Business license and other permits
$1,500 to $5,000
Opening inventory and supplies
$3,700 to $7,000
Interior/exterior signs and graphics
$5,000 to $8,000
Professional fees - legal and accounting
$1,000 to $2,000
Business insurance
$1,000 to $2,000
Miscellaneous opening costs
$1,000 to $1,500
Additional funds – 3 months
$10,000 to $15,000
Method of payment
Initial Franchise Fee
Lump sum; non- refundable
Travel and living expenses while attending Initial Training
As incurred
Grand opening advertising and promotion
As incurred
Real property lease (including the security deposit)
As incurred
Equipment, fixtures, other fixed assets, construction, remodeling, leasehold improvements, and decorating costs
As incurred
Architect/Engineer
As incurred
Computer equipment and information/POS systems
As incurred
Uniforms
As incurred
Business license and other permits
As incurred
Opening inventory and supplies
As incurred
Interior/exterior signs and graphics
As incurred
Professional fees - legal and accounting
As incurred
Business insurance
As incurred
Miscellaneous opening costs
As incurred
Additional funds – 3 months
As incurred
When due
Initial Franchise Fee
When you sign the Franchise Agreement
Travel and living expenses while attending Initial Training
During training
Grand opening advertising and promotion
During the first 60 days after opening
Real property lease (including the security deposit)
Before opening
Equipment, fixtures, other fixed assets, construction, remodeling, leasehold improvements, and decorating costs
Before opening
Architect/Engineer
As invoiced
Computer equipment and information/POS systems
Before opening
Uniforms
Before opening
Business license and other permits
Before opening
Opening inventory and supplies
Before opening
Interior/exterior signs and graphics
As arranged
Professional fees - legal and accounting
Before opening
Business insurance
As arranged
Miscellaneous opening costs
Before and 30 days after opening
Additional funds – 3 months
After opening
To whom payment is to be made
Initial Franchise Fee
Us
Travel and living expenses while attending Initial Training
Airlines, hotels and restaurants
Grand opening advertising and promotion
Advertisers and other suppliers
Real property lease (including the security deposit)
Contractors, landlord and other suppliers
Equipment, fixtures, other fixed assets, construction, remodeling, leasehold improvements, and decorating costs
Designated vendor (for the point of sale “POS” system), approved suppliers and other suppliers
Architect/Engineer
Approved suppliers
Computer equipment and information/POS systems
Approved suppliers
Uniforms
Approved suppliers
Business license and other permits
Government agencies
Opening inventory and supplies
Designated vendors and approved suppliers
Interior/exterior signs and graphics
Designated or approved suppliers
Professional fees - legal and accounting
Attorneys and accountants
Business insurance
Insurance company
Miscellaneous opening costs
Government agencies, utilities and other suppliers
Additional funds – 3 months
See note 12 below

TOTAL $94,450 to $158,300